sehatech
Built an integrated experience for wellness education and commerce
“We needed more than a visual update. The website had to feel premium, science-backed, and distinctly Saudi, while still being intuitive, fast, and built to convert. Our goal was to create a digital experience that educates, engages, and positions sehatech as a long-term leader in healthtech.”
Clear Brand Positioning
Emphasizes premium quality, SFDA approval, and science-backed credibility through a clean, confident visual system.
Integrated Content & Commerce
Education and shopping needed to coexist without overwhelming users.
Conversion-Driven Structure
Product pages, bundles, and subscriptions had to drive purchases effectively.
Mobile & Performance
The platform required a mobile-first, fast, and scalable experience.
Bilingual Experience
Arabic and English layouts needed proper RTL/LTR support for usability.
A refined visual system built on clean typography and a neutral, science-led color palette.
The experience prioritizes scannability and ease of navigation, using clear hierarchy, progressive disclosure, and familiar e-commerce patterns to guide users from discovery to purchase.
Designed with a mobile-first, responsive approach to ensure a consistent and intuitive experience across all devices.
Product visuals integrate key benefits and essential information directly into the imagery, allowing users to understand value at a glance.
Clear bundle options highlight savings upfront, helping customers quickly compare value and make confident purchase decisions.
Progressive disclosure is used to present science-backed benefits on demand, keeping the interface clean while supporting deeper exploration.
The website supports both Arabic and English, with layouts optimized for RTL and LTR reading to ensure clarity and usability across languages.
⭐ ⭐ ⭐ ⭐ ⭐
"I strongly recommend Rita. She led the UI/UX design for our Arabic-first website and delivered an excellent result—despite not speaking Arabic. Her flexibility and ability to design for a native Arabic audience was a real strength, and it’s rare to find a creative who actively seeks challenges like this and executes at a high level.
We expanded our work together beyond web design. She now supports a broader scope, including leading our social media design effort across multiple formats and channels.
She is very structured, communicates clearly, and consistently delivers on time. I would hire her again without hesitation."
Rakan Alrowais
Founder of sehatech








